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WIPP Member Spotlight - Cindy Towers, Esq.

Posted By Laura Berry, Monday, December 2, 2019

Cynthia (Cindy) Towers, Esq.
President & CEO
JURISolutions Legal
http://www.jurisolutions.com
WIPP Member since 2014

 

Cindy Towers

What led you to join WIPP?

I was introduced to WIPP by a colleague at the Women’s Business Enterprise National Council (WBENC) when I shared we were thinking about launching a government contracting division of JURISolutions (known then as “JuriStaff”). Suffice it to say, I was “all in” when I discovered that WIPP is a nonpartisan organization focused not only on the federal procurement process, but also on the broader goal of leveling the playing field for all women entrepreneurs through legislative advocacy and education.  
As a WIPP member, what is your favorite part of being involved in the network? 

 

Although there is much to love about WIPP and the WIPP network, I would have to say advocacy opportunities on Capitol Hill has been the most fun and rewarding. WIPP makes it so easy for ordinary business owners to step-up and contribute to the collective impact of the organization. 

 

As a federal contractor, what do you gain from WIPP Membership?

WIPP has been instrumental in helping us grow as a federal contractor thanks to its robust educational platforms. WIPP offers numerous webinars, workshops, and live events offered through the WIPP Education Foundation, WIPP Education Platform, and ChallengeHER events. We also gained access to an amazing network of subject matter experts in the WIPP community, some of whom we hired as consultants. 

 

What is your biggest takeaway from WIPP advocacy actions?

Advocacy works! As a woman in business for over 20 years and a frequent mentor to the next generation of women business owners, I have often heard frustrated complaints from women about things like disparity in access to capital, workforce development in STEAM fields, and pay equity. After participating in WIPP’s successful efforts in 2015 to secure sole source authorization for the WOSB program, I can say with confidence that echoing WIPPs message on these issues through Congressional outreach works!

What is your proudest moment for JURISolutions Legal?

Running a company while raising three children seldom leaves me with a shortage of stories surrounding the horrors that can occur when my two worlds unavoidably intersect. While I could carpet a small country with all the notes on my mistakes, one of the best moments in my career to date is the day I actually got it right! 
It was the week of my oldest daughter’s 10th birthday which just happened to coincide with an event my clients were expecting me to attend. What a dilemma! Do I miss the event or do I miss my firstborn’s milestone of reaching double digits?


Then I had an idea: “Honey, how you would like to go to a black tie gala with mom for your birthday?” She was thrilled! She not only received a license to buy a fancy dress, but she was going to get to spend the night in a hotel with mom! Alone!  

 

However, what started out as a simple idea on how to avoid the unbearable guilt of missing my daughter’s birthday proved to be so much more for both of us. In addition to the gala, I took my daughter to some of the educational programming. As I watched her listen attentively and hang on every word spoken by the woman giving the keynote, it occurred to me that this trip was no longer about alleviating guilt. It was about setting the stage for the next generation of successful women. It was about being face-to-face with real life role models teaching her that there is no limit to what women can achieve. 

 

While I have an incredible amount of respect for formal education, that day my daughter and I were taught lessons you just can’t learn in school. For my daughter, she got her first taste of all the opportunities that await her and for me, the flame was lit for my commitment to doing my part in leveling the playing field for women and other diverse groups in business.

 

What is the biggest challenge you have overcome in business?

While there are challenges every day in business, I believe the one I am most proud of was figuring out a way to not only survive during the economic downturn of 2007 to 2009, but also to prosper. By leveraging the talent displaced by many of our clients, we were able to repackage that talent back to our clients in and innovative and cost effect manner. It was undeniably a win/win for everyone.

 

What advice would you give to a new WIPP member?

The best advice I can give to a new member is to educate yourself on all that the network has to offer and take advantage of as many resources and opportunities to engage as you can. Equally as important is to be ever mindful of giving back and paying it forward to others in the network.  

 

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Learn more about Cindy and her team at JURISolutions Legal at http://www.jurisolutions.com.

JURISolutions

 

Each month, WIPP highlights a member who has leveraged WIPP membership to grow their business, engage with elected officials, and/or elevate the mission of WIPP and the visibility of women-owned businesses.

 

Tags:  membership  spotlight 

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